Enhancing University Recruitment through Safety: Leveraging Technology and Data to Create Secure Learning Environments
Safety has emerged as a critical factor influencing the decisions of prospective students and their families, particularly for those considering institutions away from home or abroad. This publication explores quantitative and qualitative data supporting the increasing importance of safety in university selection and retention. It examines how institutions leverage SafeZone by CriticalArc, alongside professional contemporary campus safety teams, to create secure environments that attract and retain students and staff. Through case studies and analysis, we demonstrate the financial impact of investing in advanced safety measures.