Culture & Community

Barbara O'Connor

Why Continuous Improvement Is Essential for Public Safety Leadership

Barbara O’Connor, Assistant Vice President for Public Safety at Florida State University, reflects on leadership in public safety and the importance of continuous quality improvement. She explains why the most effective leaders are never satisfied with the status quo and how this mindset leads to safer campuses and stronger communities.

Joe Monroe

How Strategic Marketing Drove Campus Safety App Adoption

Joe Monroe, Chief of Police at the University of Kentucky, shares how a coordinated marketing and communications strategy accelerated SafeZone adoption. He describes phased rollouts, tabling events, targeted messaging, and high-visibility digital signage that helped drive awareness and usage.

Daran Dodd

How Students Use SafeZone in Real-World Situations

Daran Dodd, Chief of Police at UNC Asheville, explains how students quickly adopted SafeZone and began using it in meaningful ways. He shares real examples of tips, check-ins, and safety reporting that help officers keep students informed and safe on campus.

Barbara O'Connor

What Game Day Teaches Us About Everyday Campus Safety Operations

Barbara O’Connor, Assistant Vice President for Public Safety at Florida State University, explains how the collaboration and real-time coordination used on game days can be applied to everyday campus operations. She highlights the value of integrated safety centers, cross-department communication, and proactive risk management.

WesternU

What a Smooth Campus Safety Deployment Looks Like

Associate Vice President of Operations Gabriel Valencia-Martinez, Manager of Campus Security Seth Miller, and Director of Security David Sevesind at Western University of Health Sciences discuss WesternU’s smooth SafeZone deployment and the importance of strong relationships with consultants. They explain how treating partners as an extension of the university team helped ensure a successful rollout.

Daran Dodd

Why Teamwork and Communication Matter Most in a Crisis

Daran Dodd, Chief of Police at UNC Asheville, describes critical moments of teamwork and communication during the hurricane response. He explains how SafeZone enabled communication with parents, responders, and staff when hundreds of inquiries were coming in and clarity was urgently needed.

WesternU

How WesternU Drove Student Awareness Through Mass Notifications

Associate Vice President of Operations Gabriel Valencia-Martinez, Manager of Campus Security Seth Miller, and Director of Security David Sevesind at Western University of Health Sciences explain how WesternU used mass notifications and student-focused marketing to drive SafeZone adoption. They share how live demonstrations and clear messaging helped students understand the platform’s real-world value.

Texas A&M

Preserving Game Day Culture While Improving Safety

Kary Shaffer, Assistant Chief at Texas A&M University, explains the unique culture and expectations surrounding game day at Texas A&M. He shares how SafeZone enhances safety without disrupting the fan experience, helping protect traditions while improving behind-the-scenes operations.

Jon Barefoot

Driving Workforce Adoption of Safety Technology in Healthcare

Jon Barefoot, Vice President of Security, Safety, and Disaster Preparedness at Indiana University Health, shares how IU Health drove workforce engagement with SafeZone. He explains how transparency, education, and on-site outreach helped overcome concerns and build trust among clinicians and staff.